Starting an Online Store

Online shop - the main source of income in today's world of e-commerce. For many entrepreneurs launch an online store is a must, along with the opening of the retail outlet. And some have cost only a virtual shop and sell goods directly from the warehouse.

If you still do not have an online store, it means that you:

a) does not want to deal with programming, hosting, technical support, or

b) do not want to invest in the development, I doubt that it will pay off.

We have the solution workabox as one or the other problem. With back-office workabox and cloud service InSales can create vivid online stores, while the client is not required expenses neither the strength nor the time. Selecting the template store, you can immediately sell - all products from workabox instantly appear in the window.

If you are already operates a network of several stores by workabox, then opening more and online store will be for you an additional sales channel, and the costs of establishing pay off - in the form of direct purchases and through recognition of growth and competitiveness.

Start simple - register InSales, and then configure integration with workabox. How to do it - read on.

Setting process integration between services can be divided into a few simple steps.

If you are an active user workabox, you can skip the first 6 steps - they describe information for beginners, even those not familiar with the service.

Step 1. If you are not registered in workabox, the registration procedure and the deployment of the enterprise does not take much of your time. This is done on the site workabox.

Step 2: Before connecting inSales, workabox necessary to make some additional data. First of all, you want to create a workabox another shop, which will then be used as an online store ("Control" - "PTT") and assign them a new employee. No special parameters for the new store does not need to ask, but for convenience it is recommended to give him the name "online store." From the point of view of the system is just another retail outlet.

Step 3. It is necessary to have a workabox conditional commodity, which is called the "Delivery", by which the payment will be made out of delivery of goods. The cost of delivery is specified in the service inSales.

Step 4: If the price of the online store are different from normal retail prices, it is necessary to create for him a special price list ("Control" - "Price"). This price list is connected to the previously set up shop, and the staff assigned to the online store, you must apply these in it for money.

Step 5. Once the structure of the enterprise in workabox created, go directly to the interaction with inSales. Requires an email address, password, and domain (if any). You will then be asked to choose a design template store of several available, specify contact details, tune the finished store. Many of the settings can be made after the commission of the integration procedure.

Step 6. Now you need to configure in workabox integration. To do this, go to "Settings" - "Application Settings", choose where inSales and click on "Change". In the window that opens, you will need to enter data "ID" and "Password", which were formed in your online store in inSales in "Applications" - "developers" - "Create a passkey" and specify the store you created in step 2 and goods-delivery from step 3.

Step 7. To be successful it is necessary that the structure of the new nomenclature directory online store has coincided with institutions in workabox. To do this, you must make an initial synchronization by running it with the configuration page integration. The system will then prompt you to download a inSales description of the goods, their photos and prices. Accordingly, the more products and image, the more time it will take.

It should be noted that the base of the goods in inSales divided into two parts: "warehouse" and "showcase". The first names are everything, while the second user places only sell products. When synchronizing with workabox all received nomenclature it gets to "warehouse". Visibility on display for each of the items specified by the user in inSales - in the product description, accessible through the "Products" - "Warehouse".

That's all. You can start the final setup an online store and start trading!

Subsequently, between workabox inSales and there is a constant exchange of data. workabox transmits description of the goods, their value and usernames residues. On the other hand received data on new orders, which can be seen in the "Sales" - "Orders from the buyer." All of this happens automatically, immediately after the receipt of a new order or add a new item. The user is always possible to initiate synchronization on their own. Manual synchronization is done in case of any failures.

We describe a case where an existing network is offline stores beginning in the direction of expansion of the Internet. Now consider the opposite situation. Integration procedure is performed in a similar manner, initially only need to remove all the products in inSales, then adjust the nomenclatural reference in workabox and synchronize.

In inSales there is one additional feature - the presence of a number of tools for mobile commerce. By default, the user gets a mobile version of the template designed for devices with small screens. To manage such a shop can install a special application (there are versions for iOS and Android). In addition, without resorting to third-party developers, the user can generate a mobile app for your store.

From the integration of services you will receive:

· Expand the audience of customers (younger and active audience of mobile users);

• Increase customer loyalty (ease of access to shopping users will appreciate in the form of additional acquisitions);

· Reduction in rental costs (selling more goods are not renting new premises).

Through the integration, retailers appear more tools: always be relevant to the buyer and to accompany him "24/7", starting with the search for goods. Provides personalized suggestions throughout the shopping experience. Build relationships with loyal customers after purchase, encouraging them to give reviews and recommendations about your brand. The practice of online trading convert to offline and vice versa.

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